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Offices and AffiliatesMiami, Los Angeles, Mexico City, Sao Paulo

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Offices and AffiliatesMiami, Los Angeles, Mexico City, Sao Paulo

How We Work and Why We are Different

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The Stradeation Way

Pronounced [ strah-dee-ey-shuhn ]

The Stradeation philosophy, approach and methodology was created by Leslie DaCruz in 2006. It has been used since then and is constantly evolving as times change, particularly to stay ahead of the disruptions we, organizations, and businesses all face.

  • We are a boutique management, business consulting and project management firm.

  • We work with companies, organizations and individuals committed to peak performance AND willing to incorporate new approaches into achieving their results.

"We start from the viewpoint that things can be done differently (while at the same time not losing what works). This leads to new ways of thinking, approaches, ideas, strategies, actions, products and services."
- Leslie DaCruz

In our work we deploy several approaches and services tailored to each client.
Our sector expertise includes Entertainment and Media, Consumer Products and Services, and Higher Education. We believe these are related, in ways many don’t see. We also have a separate, vibrant Latin America practice from the years of relationships, working and living the region.

CustomizationUnique to Each Client.

Perhaps you have seen some large consulting or service firms re-use their old presentations and recycle their solutions when meeting and working with a new client.
We are a boutique entity. We customize our work to each customer, drawing on multiple approaches and teams to coordinate what is just right for the client. Each engagement or project is customized to the client’s objectives and needs.
We listen intently to our client. We first listen intently to our clients; we come to understand their barriers, issues and obstacles to performance. We come from a place of insight and discovery.
We then develop an approach customized to them. We develop an approach which maximizes their strategic thinking, their ability to come up with actionable ideas that others are unlikely to have, and the clear pathways, next steps, and execution plan.

Our TeamThe Right Experts.

We purposely don’t have a large staff. We prefer to be “expert agnostic” and bring in the best people. For each engagement we custom build our team and scale up quickly with the best people to get the job done.
Relationships: Beyond Just a Network
We draw on a wide range of experts. Importantly, we only work with people we have a prior successful work history with, or know them well directly or through trusted advisors. We have a trusted and proven relationship with each, beyond just a standard network. Experts Who Have Been There – Done That and Remain Experts
Our clients work with experts that have been “battle tested” and have been in our clients’ shoes AND stay current in upgrading their expertise. Experience must be accompanied with expertise.

Our DNA: Expertise, Experience, Passion.

Breakthrough results are achieved when people embrace new ideas and approaches and work together to implement them. We have experienced and created business transformation, and do so with our clients to create exceptional results.

  • Corporate Intrapreneurship and Entrepreneurship.

    We've built businesses from scratch.

  • Strategic Thinking and Planning.

    We implement new approaches to achieving goals.

  • Wide Experiential Bandwidth.

    ● From large corporations to mid-sized companies to start-ups● For-Profits, Non-Profits, and Associations● Multi industry, function and geography

  • Relationships with Academia.

    We have worked in Academia and maintain strong ties, benefiting from their research and expertise.

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Schedule a FREE Consultation with
Leslie DaCruz